The Summary



Nellaspec held their “Game Changers for Women” Panel, an evening dedicated to innovation and inspiration in women’s health. Erin Andrews, sports journalist and cervical cancer survivor, led a dynamic panel of influential leaders who are reshaping women’s roles in health, media, and sports. This opportunity allowed guests to hear the stories, discover the missions, and gain insights from these powerful women that are transforming the world for women everywhere! The panel included Actress, Model, Author and Activist Brooke Shields, Chicago Red Stars’ Mallory Swanson and Nellaspec Founder, Fahti Khosrowshahi.

 

The Strategy



Skirt managed influencer partnerships, invite list and earned media and event coverage.

Bragging Rights



Skirt earned over 4M impressions which included local TV coverage of the event and top-tier influencers in attendance and posting about the product and event.